Book Marketing Tips & Author Branding Advice
Vetting Publishers: The Critical Marketing Questions to Ask
We're often asked, "How can I find the best publisher for my book?" And we've done publisher episodes before, but now we're focused on critical marketing questions to ask before making your decision. Publishers are appealing to some authors because they promise to...
How to Get Accepted to the Goodreads Author Program
Today we're exploring the confounding new security features around Goodreads author profiles that have left many authors frustrated and puzzled. Join us as we discuss practical workarounds and provide step-by-step guidance on how to easily claim and manage your...
How to Hire the Right Book Publicist: 8 Key Factors to Consider
Embarking on the journey of promoting your book can be exhilarating, but also challenging, and one key decision many authors face is whether to hire a book publicist. Sometimes authors don’t budget for this, and I get it – because investing in a book publicist can...
Debut Authors Success: Separating Fact from Fiction
Despite all the information that's out there, it never fails to surprise us how many folks get it absolutely wrong when it comes to what it takes to succeed, and what are outdated guidelines, ideas, and mindsets. In this episode we comb through a recent article from...
Myths, Truths and Realities of the Amazon Bestseller Flag
In this episode of we take a serious look at the Amazon Bestseller flag and unravel the myths behind this iconic orange banner. Many authors dream of that coveted orange "bestseller" banner gracing their book covers, but how do you actually get it? And more...
Step-by-Step: How to Successfully Market a Self-Published Book
Let's face it, marketing a self-published book is confusing. There are a lot of options and the majority of them are confusing. There is no straight line to promoting a book. And while a lot of authors believe that marketing a self-published book is different from...
The End of an Era: Costco Stops Selling Books and Why You Should Care
In this episode of our podcast for authors we break down the recent announcement that Costco will no longer be carrying books in their warehouses—a decision with significant implications for authors. You may have heard this and thought it doesn't matter to you, but it...
RWA Files for Bankruptcy: Why This Means for Authors
A few weeks ago you may have heard about Romance Writers of America (RWA) filing for bankruptcy - they aren't going away, per se, just reorganizing. And you may have thought this doesn't matter to you - but it does. In this episode of our podcast for authors we chat...
Audiobook Marketing: Using Amazon’s Virtual Voice Service
Last December, Amazon announced a groundbreaking audiobook production and marketing initiative that sent ripples through the indie author community: Virtual Voice. This innovative service aims to democratize audiobook production by offering AI-generated narration for...
Smart Strategies to Recoup Your Book Investment
In this episode of our podcast for authors we tackle the challenging yet essential topic of recouping your book creation and marketing investment. Many authors face the harsh reality of under-planning and overspending during production, only to find themselves without...
WHY YOUR AUTHOR EDUCATION MATTERS
As the longest-lasting book marketing company in publishing, we will honestly tell you that your author education carries more weight than you realize.
Why? Because you are your brand, and you are the foundation for your success.
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Whether you’re a debut author or a veteran, there’s always more to learn, and we’re confident we’re the book marketing company you need in your corner!