Hosting Local Author Events in Non-Traditional Venues
Hosting local author events in non-traditional venues is a really strategic way to get out in front of your community and build some buzz with your local media. But where do you start? In this post I’ll dig into some venue ideas, as well as how to get your own...
Creative Ideas for Booking More Author Events
Author events, including signings, talks, Q&As, presentations, and more, are always a great way to build support in your local community, build your fan base, and sell books. But as options for author events have narrowed, with dwindling bookstores and event...
How to Sell Self-Published Books without Amazon: One Author’s Experience
I talk to a lot of authors at events, in coaching sessions, even to some who reach out to work with us, who want to know how to sell self-published books without bowing down to the Amazon beast. And I get it. Even though I’m a big proponent of figuring out how to work...
Ideas for Promoting a Book with Hybrid Author Events
I’ve always loved doing events, and when it comes to ideas for promoting a book, there’s really nothing better than doing in-person author events. But 2020 changed how events are managed, and even with lots of events still coming back online, many conferences and...
How to Market a Book with a Virtual Event
When it comes to learning how to market a book, a lot has changed recently in terms of author events and book signings. We’re all having to get used to virtual events, camera lenses, and planning around kids and spouses being home. If you’re like most authors, you’ve...
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