What Actually Makes a Book Marketing Company Good? What We’ve Learned From Campaigns That Work—and Those That Don’t
Reading Time: 12 minutesThe search for book marketing help isn’t always easy. And in fact if you’re actively searching for the best book marketing companies or trying to compare the best book marketing services, you’re probably discovering something...
Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
Reading Time: 10 minutesGenre: Fiction or nonfiction Publishing stage: Published or preparing for renewed visibility Campaign focus: Strategy diagnosis, positioning, campaign readiness An author came to AME requesting a specific marketing tactic, but our review showed...
Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
Reading Time: 10 minutesAnswer Block This case study shows how Author Marketing Experts helped a previously published author create a smarter book relaunch strategy after the original launch window had passed. The campaign focused on refreshed positioning, Amazon...
Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
Reading Time: 9 minutesYou have written the book. You have revised it, polished it, made decisions about the cover, the title, the launch date, and possibly even the formatting, distribution, and pricing. And now you are staring at the next question: Do I need to hire...
Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage
Reading Time: 9 minutesThis case study shows how Author Marketing Experts helped an author move from a generic “please cover my book” publicity approach to a stronger, more relevant media strategy. The campaign focused on identifying timely angles, clarifying the...
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