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Amazon Book Optimization Case Study: Making a Book Page Easier for Readers — and Retail Systems — to Understand

Amazon Book Optimization Case Study: Making a Book Page Easier for Readers — and Retail Systems — to Understand

by Penny Sansevieri | Aug 21, 2026 | Being in Business as an Author

Reading Time: 9 minutesAnswer Block: This case study shows how Author Marketing Experts helped an author strengthen their Amazon book page before investing in broader promotion. The campaign focused on book description optimization, Amazon categories, keyword...
What Actually Makes a Book Marketing Company Good? What We’ve Learned From Campaigns That Work—and Those That Don’t

What Actually Makes a Book Marketing Company Good? What We’ve Learned From Campaigns That Work—and Those That Don’t

by Penny Sansevieri | Aug 18, 2026 | Book Marketing Basics

Reading Time: 12 minutesThe search for book marketing help isn’t always easy. And in fact if you’re actively searching for the best book marketing companies or trying to compare the best book marketing services, you’re probably discovering something...
Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan

Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan

by Penny Sansevieri | Aug 10, 2026 | Book Marketing Basics

Reading Time: 10 minutesGenre: Fiction or nonfiction Publishing stage: Published or preparing for renewed visibility Campaign focus: Strategy diagnosis, positioning, campaign readiness An author came to AME requesting a specific marketing tactic, but our review showed...
Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life

Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life

by Penny Sansevieri | Aug 7, 2026 | Book Marketing Basics

Reading Time: 10 minutesAnswer Block This case study shows how Author Marketing Experts helped a previously published author create a smarter book relaunch strategy after the original launch window had passed. The campaign focused on refreshed positioning, Amazon...
Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.

Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.

by Penny Sansevieri | Aug 4, 2026 | Book Marketing Basics

Reading Time: 9 minutesYou have written the book. You have revised it, polished it, made decisions about the cover, the title, the launch date, and possibly even the formatting, distribution, and pricing. And now you are staring at the next question: Do I need to hire...
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Recent Articles

  • Amazon Book Optimization Case Study: Making a Book Page Easier for Readers — and Retail Systems — to Understand
  • Selling Books Direct to Readers: Is It Worth It for Authors?
  • What Actually Makes a Book Marketing Company Good? What We’ve Learned From Campaigns That Work—and Those That Don’t
  • Should Authors Start a Paid Newsletter?
  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan

Recent Posts

  • Amazon Book Optimization Case Study: Making a Book Page Easier for Readers — and Retail Systems — to Understand
  • Selling Books Direct to Readers: Is It Worth It for Authors?
  • What Actually Makes a Book Marketing Company Good? What We’ve Learned From Campaigns That Work—and Those That Don’t
  • Should Authors Start a Paid Newsletter?
  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan

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