Reading Time: 6 minutesAuthor scams have gotten sharper, faster, and much harder to recognize. The old red flags still exist, but they’re no longer enough. Bad spelling, vague claims, and clunky spam used to make fraudulent outreach easier to dismiss. Now, with...
Reading Time: 6 minutesUpdated for 2026 Pricing your book feels like it should be simple. You pick a number. Upload the book. Hit publish. But unfortunately pricing is one of the places where authors can accidentally create friction before readers even click “Buy...
Reading Time: 7 minutesMost authors think they need more book marketing ideas. But in reality, they don’t. What they (ok you) actually need is a better understanding of how successful authors approach book marketing in the first place. Because the difference isn’t...
Reading Time: 9 minutesIf you want to sell more books, the answer usually isn’t to do more marketing. It’s to do smarter, more strategic marketing. One of the biggest mistakes I see authors make is throwing themselves at every possible tactic at once. And let’s...
Reading Time: 5 minutesMost authors have heard of Amazon Author Central. Far fewer understand what it actually does. And that gap matters more than people realize. Because Author Central isn’t just a profile. It’s one of the few places where you can directly control...
Reading Time: 4 minutesMost authors don’t actually have a marketing problem. They have a positioning problem. When readers can’t instantly recognize what your book is and who it’s for, every promotional effort feels like pushing mud uphill. Ads bring traffic that...