Customize a Sample Book Marketing Plan for Your Launch
Reading Time: 4 minutesEmbarking on the journey of a book launch requires not just a plan but a strategic timeline to ensure each step unfolds seamlessly. And while it seems easier to download a sample book marketing plan template, I actually discourage authors from...
How to Organize a Virtual Book Launch Event: 11 Clever Book Promotion Ideas
Reading Time: 4 minutesA book launch event is a fun component of any book marketing strategy, and whether you’re an author of fiction or non-fiction, planning out your event with some strategic book promotion ideas will be worth your time! But to make your book...
How to Market Your Book with 13 Pre-Order Strategies
Reading Time: 7 minutesWorking pre-order campaigns into your author marketing plan can definitely help you build buzz. Plus they are an excellent excuse to engage fans and draw in new ones. And pre-orders can be really lucrative for sales, when done right. If you’ve...
Hosting Local Author Events in Non-Traditional Venues
Reading Time: 6 minutesHosting local author events in non-traditional venues is a really strategic way to get out in front of your community and build some buzz with your local media. But where do you start? In this post I’ll dig into some venue ideas, as well...
8 Things Book Promotion Companies Wish Authors Understood
Reading Time: 7 minutesBook marketing services and book publicity are not a magic elixir, though I wish they were! If I had one superpower it would probably be flying, or you know, helping authors sell more books. But book sales is not magic, despite what a lot of...
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