How to Market a Book with Smart Planning
Reading Time: 6 minutesSometimes marketing feels like it could be a full-time job, doesn’t it? And when it comes to how to market a book – authors often make it an exhausting process by cramming in everything under the sun during launch week. And yes, launch week is...
How to Work Awards and Contests into Your Book Marketing Plan
Reading Time: < 1 minuteHave you ever considered entering your book into a contest as part of your book marketing plan? Perhaps you’ve wondered what a book award could do for you? Book awards are often a great way to gain recognition for your book, and also...
What Authors Need to Understand about Publishing Options
Reading Time: 6 minutesAs authors, we’re really fortunate when it comes to getting our books out there because we have more book publishing options than ever. That’s the good news. The bad news is, not all of those options are good. A few years ago, I wrote a post on...
The Biggest Mistake Authors Make When Self-Publishing a Book
Reading Time: 3 minutesThe Biggest Mistake Authors Make When Self-Publishing a Book is a recap of “This is the One Biggest Mistake Authors Make. No, really.,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion...
13 Book Marketing Ideas to Consider Before you Hit Publish
Reading Time: 8 minutesOne of the keys to a successful book marketing campaign (and one of the secrets of how to market a book) is PLANNING. And it doesn’t take a lot of effort, just a bit of time and looking ahead strategically. You poured a lot of effort into...
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