Smart Ways to Plan Your Book Marketing Goals in the New Year
Reading Time: 7 minutesA couple of weeks ago I talked about how to promote a book based on a well-planned publishing schedule (see link in resources at the bottom if you missed it). But book promotion also relies on planning – because book marketing is essential. And...
Marketing Self-Published Books on Amazon with Amazon Ads
Reading Time: 3 minutesMarketing Self-Published Books on Amazon with Amazon Ads is a recap of “Amazon Insider: Why You’re Wasting Money on Amazon Ads,” a recent episode on our Book Marketing Tips & Author Success podcast. We go deep in our discussion about this...
Create a Better Amazon Book Promotion with a Pre-Order
Reading Time: < 1 minuteAmazon book promotion that includes a pre-order strategy is a fantastic foundation for your new release’s book marketing plan! There are a few things you want to keep in mind when exploring your options though, and how to best work a...
The Best Book Marketing Campaigns Rely on Publishing Schedules
Reading Time: 3 minutesThere’s no all-purpose recipe to cook up the best book marketing campaigns, but there is an old saying in book promotion that points to an important ingredient: The best way to sell your first book is with your second, and the best way to sell...
21 Awesome Book Marketing Promotions and Predictions for 2021
Reading Time: 10 minutesI think we can all agree that book marketing promotions and publishing were heavily impacted in 2020. But while many in-person events were canceled, not all of the changes were bad. In some ways, 2020 leveled the playing field for authors who...
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