by Penny Sansevieri | Nov 5, 2020 | Book Marketing Basics
Reading Time: < 1 minuteThere’s been a lot to distract us this year but hopefully, you’re still tracking ideas for how to market a self-published book for holiday sales! If you haven’t started planning your holiday sales, it’s crunch time. And while there will...
by Penny Sansevieri | Oct 20, 2020 | Author Branding, Book Marketing Basics
Reading Time: 4 minutesThis post is for every indie author who has ever typed “How to sell self-published books” into a Google search bar and hoped that the answer would include “through your website.” It’s often a goal of a self-published or indie author to sell...
by Penny Sansevieri | Oct 6, 2020 | Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesWant to know the key to successful book marketing for self published authors? A healthy obsession with your readers. It’s surprising how many authors jump into publishing without knowing who they are writing their books for. If you’re writing...
by Penny Sansevieri | Oct 1, 2020 | Book Marketing Basics, Podcast for Authors
Reading Time: 3 minutesPumpkin Spice and Everything Nice: as we head into the homestretch of 2020, it’s a good time to think about ways to tie book marketing and promotion to gratitude and gifts. In “Get Your Book into Gift Guides!” – Episode 12 of our Book Marketing...
by Penny Sansevieri | Sep 22, 2020 | Book Marketing Basics
Reading Time: 5 minutesRaise your hand if you often feel like you’re wasting your time with your book marketing? If you’re like most authors, I bet your hand is raised above your head and maybe even waving. Marketing a self-published book (or even one from a trade or...
by Penny Sansevieri | Sep 17, 2020 | Author Branding, Book Marketing Basics
Reading Time: < 1 minuteAs authors we work really hard, and we do our best to figure out how to market a book effectively, but sometimes it gets hard asking our personal networks to help us out, over and over again. I have three words for you – DO IT ANYWAY....