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How to Promote Your Book Before It’s Published: 10 Surefire Strategies

How to Promote Your Book Before It’s Published: 10 Surefire Strategies

by Penny Sansevieri | Feb 2, 2021 | Book Marketing Basics

Reading Time: 3 minutesIf your next release is almost ready, you have officially entered the zone where you should begin to consider how to promote your book before it’s published. “Go big or go home” rings particularly true for indie authors, so here are 10 easy ways...
How to Launch a Self Published Book: Timing Is Key!

How to Launch a Self Published Book: Timing Is Key!

by Penny Sansevieri | Jan 28, 2021 | Book Marketing Basics

Reading Time: 5 minutesAre you wondering how to launch a self published book in 2021? If you’re planning to release a new book in the next few months, that question should be at the top of your book promotion list. Often, authors use one factor to determine the best...
When and How to Invest in a Book Marketing Company (Infographic)

When and How to Invest in a Book Marketing Company (Infographic)

by Penny Sansevieri | Jan 21, 2021 | Author Branding, Book Marketing Basics

Reading Time: 2 minutesHave you been on the verge of hiring a book marketing company? Maybe your sales are lackluster, perhaps you’re just running out of time to market your book, or let’s face it – we’ve all had to admit at one point that we just don’t know what...
How to Promote a Book on Social Media without Burning Out

How to Promote a Book on Social Media without Burning Out

by Penny Sansevieri | Jan 19, 2021 | Book Marketing Basics

Reading Time: 5 minutesWe often hear how important it is to be on social media, and when considering how to promote a book, certainly a solid social media game is one of many strategies that help authors gain more visibility. But the truth is, social media is also a...
Categories Are Key for Amazon Book Promotion

Categories Are Key for Amazon Book Promotion

by Penny Sansevieri | Jan 14, 2021 | Amazon Updates & Marketing Tips, Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesCategories are key for Amazon book promotion! Today’s post is a recap of “Amazon Insider: Why Picking the Right Amazon Categories Can Help You Sell More Books (and how to do it!),” an episode on our Book Marketing Tips & Author Success...
Smart Ways to Plan Your Book Marketing Goals in the New Year

Smart Ways to Plan Your Book Marketing Goals in the New Year

by Penny Sansevieri | Jan 5, 2021 | Book Marketing Basics

Reading Time: 7 minutesA couple of weeks ago I talked about how to promote a book based on a well-planned publishing schedule (see link in resources at the bottom if you missed it).  But book promotion also relies on planning – because book marketing is essential. And...
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Recent Articles

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

Recent Posts

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

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