by Penny Sansevieri | Oct 1, 2020 | Book Marketing Basics, Podcast for Authors
Reading Time: 3 minutesPumpkin Spice and Everything Nice: as we head into the homestretch of 2020, it’s a good time to think about ways to tie book marketing and promotion to gratitude and gifts. In “Get Your Book into Gift Guides!” – Episode 12 of our Book Marketing...
by Penny Sansevieri | Sep 22, 2020 | Book Marketing Basics
Reading Time: 5 minutesRaise your hand if you often feel like you’re wasting your time with your book marketing? If you’re like most authors, I bet your hand is raised above your head and maybe even waving. Marketing a self-published book (or even one from a trade or...
by Penny Sansevieri | Sep 17, 2020 | Author Branding, Book Marketing Basics
Reading Time: < 1 minuteAs authors we work really hard, and we do our best to figure out how to market a book effectively, but sometimes it gets hard asking our personal networks to help us out, over and over again. I have three words for you – DO IT ANYWAY....
by Penny Sansevieri | Sep 9, 2020 | Book Marketing Basics
Reading Time: 5 minutesAre you wondering how to promote a book in a new and exciting way? One thing I know for sure, collaborative marketing is the way of the future. When it comes to selling books, 95% are sold through word of mouth. Readers trust people they follow...
by Penny Sansevieri | Jul 23, 2020 | Book Marketing Basics
Reading Time: 5 minutesMaybe you started off the year with the best book marketing intentions, and maybe some of your book marketing efforts did well, while others fell a bit flat. But regardless of where you are in the book marketing process, now is a good time to...
by Penny Sansevieri | Jul 14, 2020 | Book Marketing Basics
Reading Time: 5 minutesLearning how to market a book effectively with your author website can help you win back some of your lost book sales from Amazon. Do I have your attention? You may not want to actually sell and ship books from your website, but it’s still a...