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What Authors Need to Understand about Publishing Options

What Authors Need to Understand about Publishing Options

by Penny Sansevieri | Feb 16, 2021 | Book Marketing Basics

Reading Time: 6 minutesAs authors, we’re really fortunate when it comes to getting our books out there because we have more book publishing options than ever. That’s the good news. The bad news is, not all of those options are good. A few years ago, I wrote a post on...
The Biggest Mistake Authors Make When Self-Publishing a Book

The Biggest Mistake Authors Make When Self-Publishing a Book

by Penny Sansevieri | Feb 11, 2021 | Amazon Updates & Marketing Tips, Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesThe Biggest Mistake Authors Make When Self-Publishing a Book is a recap of “This is the One Biggest Mistake Authors Make. No, really.,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion...
13 Book Marketing Ideas to Consider Before you Hit Publish

13 Book Marketing Ideas to Consider Before you Hit Publish

by Penny Sansevieri | Feb 9, 2021 | Amazon Updates & Marketing Tips, Book Marketing Basics

Reading Time: 8 minutesOne of the keys to a successful book marketing campaign (and one of the secrets of how to market a book) is PLANNING. And it doesn’t take a lot of effort, just a bit of time and looking ahead strategically. You poured a lot of effort into...
How to Promote Your Book Before It’s Published: 10 Surefire Strategies

How to Promote Your Book Before It’s Published: 10 Surefire Strategies

by Penny Sansevieri | Feb 2, 2021 | Book Marketing Basics

Reading Time: 3 minutesIf your next release is almost ready, you have officially entered the zone where you should begin to consider how to promote your book before it’s published. “Go big or go home” rings particularly true for indie authors, so here are 10 easy ways...
How to Launch a Self Published Book: Timing Is Key!

How to Launch a Self Published Book: Timing Is Key!

by Penny Sansevieri | Jan 28, 2021 | Book Marketing Basics

Reading Time: 5 minutesAre you wondering how to launch a self published book in 2021? If you’re planning to release a new book in the next few months, that question should be at the top of your book promotion list. Often, authors use one factor to determine the best...
When and How to Invest in a Book Marketing Company (Infographic)

When and How to Invest in a Book Marketing Company (Infographic)

by Penny Sansevieri | Jan 21, 2021 | Author Branding, Book Marketing Basics

Reading Time: 2 minutesHave you been on the verge of hiring a book marketing company? Maybe your sales are lackluster, perhaps you’re just running out of time to market your book, or let’s face it – we’ve all had to admit at one point that we just don’t know what...
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