by Penny Sansevieri | Apr 26, 2022 | Book Marketing Basics
Reading Time: 3 minutesI always love reading pieces on author success, especially when they offer juicy and easy-to-implement book marketing strategies that authors can dig into right away. And while some of this is always a tad obvious, it’s always worth a mention –...
by Penny Sansevieri | Apr 21, 2022 | Bestseller Essentials, Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, we discuss the perils of bad covers, how to potentially fix them and how to find a cover designer that won’t cost you a fortune before you launch your book. Last November, Written Word Media did a survey...
by Penny Sansevieri | Apr 14, 2022 | Book Marketing Basics
Reading Time: 2 minutesYes, it’s so much more fun to write, but honestly I can share a few tips that will help you figure out how to market your book without totally losing your mind! First, create a plan. And no, it doesn’t have to be super complicated,...
by Penny Sansevieri | Apr 12, 2022 | Author Branding
Reading Time: 4 minutesAuthor branding is not talked about enough and when it is, it’s often glossed over. I’m sure many of you have already wondered how to create a good brand, why it’s important – and how you can drive more reader engagement, and book...
by Penny Sansevieri | Mar 31, 2022 | Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, Zeroing in on Your Real Reader Market, we unpack the pitfalls of not understanding who your real markets are, and why and how to stay laser focused on who your audience is! We love creativity, but...