Reading Time: 5 minutesBook publicity has a powerful reputation in publishing. For many authors, it represents the dream scenario: a national television appearance, a magazine feature, a podcast interview that suddenly changes everything. The fantasy is...
Reading Time: 5 minutesMost authors assume the fastest way to grow their book sales is to reach more people. More followers. More visibility. More exposure. But in practice, that’s rarely what moves the needle. The authors who build consistent, sustainable sales...
Reading Time: 4 minutesIf podcast marketing is one of the most effective tools available to authors, pitching is where most of that opportunity quietly falls apart. It’s not because authors aren’t trying. Most are. The issue is how the pitch is framed, and more...
Reading Time: 4 minutesPodcast marketing for authors has quietly become one of the most effective ways to build visibility, credibility, and long-term momentum. But most authors approach it the wrong way. They treat the interview like an ad. And the moment a host...
Reading Time: 5 minutesMost authors eventually run into the same problem. There are only so many ways to say “buy my book” before it starts to feel repetitive. Not just to your audience, but to you. That’s usually the point where marketing either slows down or starts...
Reading Time: 4 minutesGoodreads has always been a complicated space for authors. It’s where your most passionate readers live. It’s also where some of the most frustrating feedback happens. And for a long time, it’s felt like authors were playing in a system that...
