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The Book Marketing Strategies That Actually Work in 2026: Ditch Luck, Build Systems

The Book Marketing Strategies That Actually Work in 2026: Ditch Luck, Build Systems

by Penny Sansevieri | Dec 18, 2025 | Podcast for Authors

Reading Time: 8 minutesMany authors enter marketing with a quiet hope for a lightning strike—a viral post, a breakout review, a golden-ticket launch. The publishing reality is less cinematic and more cumulative. The authors who build lasting careers aren’t the ones...
Amazon Optimization for Authors: A Practical Guide to Winning the A10 Era

Amazon Optimization for Authors: A Practical Guide to Winning the A10 Era

by Penny Sansevieri | Dec 11, 2025 | Podcast for Authors

Reading Time: 9 minutesAmazon’s A10 shift changed the rules for authors—but not in the way many feared. Rather than punishing indies, the update rewards signals only real authors can generate: relevant traffic from outside Amazon, strong reader engagement, and a...
Book Marketing Mistakes: How to Fix the “Monsters” That Haunt Authors

Book Marketing Mistakes: How to Fix the “Monsters” That Haunt Authors

by Penny Sansevieri | Dec 4, 2025 | Podcast for Authors

Reading Time: 3 minutesQuick Answers: What are common book marketing mistakes? Fragmented platform, off-brand visuals, bad contracts, cold list, untargeted ads. How do I avoid them? Audit channels, align branding, keep dashboard control, email monthly, focus on 1–2...
Win Big: How the Best Book Awards Transform Careers

Win Big: How the Best Book Awards Transform Careers

by Penny Sansevieri | Nov 6, 2025 | Podcast for Authors

Reading Time: 5 minutesIn the competitive world of publishing, standing out can feel like an uphill battle. With millions of books competing for readers’ attention, authors need every advantage possible to rise above the noise. One often-overlooked but incredibly...
Want More Page Reads? Essential Kindle Unlimited Tips

Want More Page Reads? Essential Kindle Unlimited Tips

by Penny Sansevieri | Oct 30, 2025 | Amazon Updates & Marketing Tips, Podcast for Authors

Reading Time: 5 minutesKindle Unlimited has dramatically reshaped the self-publishing world, offering indie authors unparalleled access to readers. By enrolling your book in Amazon’s subscription program, you can reach readers who may never have purchased your title...
How to Create an Elevator Pitch That Hooks Readers Instantly

How to Create an Elevator Pitch That Hooks Readers Instantly

by Penny Sansevieri | Oct 23, 2025 | Author Branding, Podcast for Authors

Reading Time: 5 minutesIn the world of publishing, first impressions are everything. Whether you’re pitching to an agent, a publisher, a journalist, or even a potential reader you meet at a conference, being able to sum up your book in a concise, compelling way can be...
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Recent Articles

  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)
  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors

Recent Posts

  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)
  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors

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