The Amazon Marketing Machine is Changing Again
The Amazon book search algorithm is changing again! In this week’s episode, the dynamic book duo takes another peek under the Amazon hood to help you better understand what’s happening, why it matters for your book, and what you can do now, or at least for...
How to Identify (and avoid) Publishing Scams
Nothing makes us madder than hearing an author who’s come to us for help was taken advantage of by a publishing scam or unethical marketing practices, so in this episode we unpack numerous ways we see authors getting sucked in by offers that are really too good...
Amazon Category Updates and More
So what’s going on with Amazon categories? Have the changes really impacted us a lot? Our goal for this episode is to break down all the things *and* we’re also dishing on something new we spotted at Amazon that could impact your book’s visibility....
Getting Your Books Specialty and Holiday Table Placement
You’ve seen the special tables in bookstores that draw your immediate attention, right? They’re either for local authors, special promotions, holidays, observances, the list goes on but there’s no denying they do the job well. Our goal for this...
Pitching Your Book to Specialty Stores and Gift Shops
There’s so much more marketing to be done offline than many authors realize. Physical stores provide authors with a prime platform to showcase their work to a broader audience. Being on the shelves of a reputable store can significantly increase a book’s...
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