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The Biggest Publishing Mistakes Authors Make Before Their Book Is Even Published

The Biggest Publishing Mistakes Authors Make Before Their Book Is Even Published

by Penny Sansevieri | Jul 9, 2026 | Being in Business as an Author, Podcast for Authors

Reading Time: 5 minutesPrefer to Listen? This article was adapted from an episode of the Book Marketing Tips & Author Success Podcast. Press play above, or subscribe on Apple Podcasts . For many authors, finishing a manuscript feels like crossing the finish line....
Why Your Book Launch Doesn’t Have to Be Perfect (And Why That’s Good News)

Why Your Book Launch Doesn’t Have to Be Perfect (And Why That’s Good News)

by Penny Sansevieri | Jul 2, 2026 | Book Marketing Basics, Podcast for Authors

Reading Time: 5 minutesPrefer to Listen? This article was adapted from an episode of the Book Marketing Tips & Author Success Podcast. Press play above, or subscribe on Apple Podcasts . For many authors, launch day carries an enormous amount of emotional weight....
Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally

Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally

by Penny Sansevieri | Jun 25, 2026 | Being in Business as an Author, Podcast for Authors

Reading Time: 5 minutesFor many authors, international publishing has always felt just out of reach. Professional translation can be expensive, the process takes time, and unless you already know there’s demand for your book in another country, it can feel like...
Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make

Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make

by Penny Sansevieri | Jun 18, 2026 | Book Marketing Basics, Podcast for Authors

Reading Time: 5 minutesIf you’ve ever opened social media after checking your latest book sales and wondered what you’re doing wrong, you’re not alone. Every day, authors see posts celebrating six-figure launches, screenshots of thousands of books...
Why Good Books Don’t Always Sell (And What Successful Authors Understand)

Why Good Books Don’t Always Sell (And What Successful Authors Understand)

by Penny Sansevieri | Jun 11, 2026 | Being in Business as an Author, Podcast for Authors

Reading Time: 7 minutesEvery author hopes readers will fall in love with their book. That’s a reasonable hope, especially after spending months or years writing, revising, polishing, and preparing the book for release. By the time it launches, the author usually knows...
Author Scams: How to Spot Fake Book Marketing Offers

Author Scams: How to Spot Fake Book Marketing Offers

by Amy Cornell | Jun 4, 2026 | Book Marketing Basics, Podcast for Authors

Reading Time: 6 minutesAuthor scams have gotten sharper, faster, and much harder to recognize. The old red flags still exist, but they’re no longer enough. Bad spelling, vague claims, and clunky spam used to make fraudulent outreach easier to dismiss. Now, with...
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Recent Articles

  • Inside the Campaign: Real Book Marketing Strategy in Action
  • The Biggest Publishing Mistakes Authors Make Before Their Book Is Even Published
  • What Does Book Marketing Actually Cost? A Realistic Guide for Authors

  • Why Your Book Launch Doesn’t Have to Be Perfect (And Why That’s Good News)
  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally

Recent Posts

  • Inside the Campaign: Real Book Marketing Strategy in Action
  • The Biggest Publishing Mistakes Authors Make Before Their Book Is Even Published
  • What Does Book Marketing Actually Cost? A Realistic Guide for Authors

  • Why Your Book Launch Doesn’t Have to Be Perfect (And Why That’s Good News)
  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally

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