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Why You Must Breathe New Life Into Your Amazon Book Promotion

Why You Must Breathe New Life Into Your Amazon Book Promotion

by Penny Sansevieri | Nov 3, 2020 | Amazon Updates & Marketing Tips, Bestseller Essentials

Reading Time: 4 minutesHere come the holidays and with them today’s PSA about spiffing up your Amazon book promotion game so that your books are more likely to appear in shoppers’ searches. As a busy author myself, I know it can be tempting to load your book...
How to Sell Self Published Books Through Your Website

How to Sell Self Published Books Through Your Website

by Penny Sansevieri | Oct 20, 2020 | Author Branding, Book Marketing Basics

Reading Time: 4 minutesThis post is for every indie author who has ever typed “How to sell self-published books” into a Google search bar and hoped that the answer would include “through your website.” It’s often a goal of a self-published or indie author to sell...
Effective Social Media for Your Best Book Marketing Campaign

Effective Social Media for Your Best Book Marketing Campaign

by Penny Sansevieri | Oct 13, 2020 | Author Branding, Social Media for Authors

Reading Time: 8 minutesAs of 2025, 5.31?billion users spend 2h20 daily on social media—platforms that now drive both discoverability and conversions. But that said, social media doesn’t sell books. Wait, what? Isn’t that a contradiction? You’d think so but...
Knowing Your Readers Is Key to Book Marketing for Self Published Authors

Knowing Your Readers Is Key to Book Marketing for Self Published Authors

by Penny Sansevieri | Oct 6, 2020 | Book Marketing Basics, Social Media for Authors

Reading Time: 5 minutesWant to know the key to successful book marketing for self published authors? A healthy obsession with your readers. It’s surprising how many authors jump into publishing without knowing who they are writing their books for. If you’re writing...
Book Marketing and Promotion: Seasonal Gift Guides

Book Marketing and Promotion: Seasonal Gift Guides

by Penny Sansevieri | Oct 1, 2020 | Book Marketing Basics, Podcast for Authors

Reading Time: 3 minutesPumpkin Spice and Everything Nice: as we head into the homestretch of 2020, it’s a good time to think about ways to tie book marketing and promotion to gratitude and gifts. In “Get Your Book into Gift Guides!” – Episode 12 of our Book Marketing...
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