by Penny Sansevieri | Jul 1, 2020 | Book Marketing Basics, Podcast for Authors
Reading Time: 4 minutesIn a recent podcast we covered the complexities of promoting an older book, and shared a lot of book marketing tips for how to make the most of the hard work you put into writing and publishing it! Below are some stand out excerpts from the...
by Penny Sansevieri | Jun 30, 2020 | Book Marketing Basics
Reading Time: 5 minutesI need to know how to promote my book before it’s published! It’s a problem a lot of authors feel they’re faced with when they come to me for coaching. And my answer is this: Working on your author brand and message should start as soon as...
by Penny Sansevieri | Jun 24, 2020 | Podcast for Authors
Reading Time: 3 minutesThere is a lot of confusion about timing your book launch and the promotion that accompanies it. A lot of authors think they need to start months in advance, and that may be true, up to a point. On my book marketing podcast we will also be...
by Penny Sansevieri | Jun 17, 2020 | Amazon Updates & Marketing Tips
Reading Time: 5 minutesOne underutilized way to promote a self published book is by utilizing Amazon’s pre-order. Amazon allows pre-orders for KDP authors (Kindle Direct Publishing), which essentially levels the playing field even more between traditionally...
by Penny Sansevieri | Jun 16, 2020 | Book Marketing Basics
Reading Time: 6 minutesWhen it comes to learning how to market a book, a lot has changed recently in terms of author events and book signings. We’re all having to get used to virtual events, camera lenses, and planning around kids and spouses being home. If you’re...