by Penny Sansevieri | May 6, 2021 | Bestseller Essentials, Book Marketing Basics
Reading Time: 2 minutesLaunching a book is a lot of work, and it can be insanely stressful! That’s why I loved this particular meme and thought most of you would get a good laugh out of it. But in all seriousness, I know book sales keep some of us up at night and...
by Penny Sansevieri | May 4, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesYour author platform relies heavily on a social media presence. There, I said it. So if you hate social media, you’re going to have a harder time hitting your stride as a successful author with a dedicated following. So when it comes to...
by Penny Sansevieri | Apr 29, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors
Reading Time: 2 minutesBuilding up your author platform can take time. But if you are intentional about how you factor it into your book marketing plan, it can be quite effective. Social media is huge right now and, when done properly, it can be a great asset for...
by Penny Sansevieri | Apr 27, 2021 | Social Media for Authors
Reading Time: 7 minutesHello and welcome to our list of May observances and unique author brand enhancements and content ideas for your monthly author marketing plan. Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
by Penny Sansevieri | Apr 22, 2021 | Bestseller Essentials, Book Marketing Basics
Reading Time: 2 minutesRegardless of how many books you’ve published, you know that your book marketing plan matters, and knowing when to release a book is often tricky. You want the best for your book, and release dates matter. It’s also always fun to do a calendar...