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How to Pitch a Book to Draw in More Readers

How to Pitch a Book to Draw in More Readers

by Penny Sansevieri | Nov 10, 2022 | Podcast for Authors

Reading Time: 2 minutesFiguring out how to pitch a book can be challenging, especially if you’re already well aware that it’s easy to get too close to your own work. Spoiler alert: that’s absolutely true. But even under ideal circumstances, pitching...
A Quick Education to Improve Your Publishing and Book Marketing Plan

A Quick Education to Improve Your Publishing and Book Marketing Plan

by Penny Sansevieri | Nov 8, 2022 | Being in Business as an Author

Reading Time: 6 minutesPublishing a book can be confusing, and as if that isn’t challenging enough, you’re then expected to design a smart book marketing plan! Which is why I decided to create this quick guide to common publishing definitions. My goal was...
Perfecting Pre-Orders on Amazon for Maximum Impact

Perfecting Pre-Orders on Amazon for Maximum Impact

by Penny Sansevieri | Nov 3, 2022 | Amazon Updates & Marketing Tips, Podcast for Authors

Reading Time: 2 minutesPre-orders on Amazon can be really lucrative, but they can also work against you if you’re not prepared. And it’s definitely not a book marketing strategy you should just jump into and figure out as you go! We actually did an episode...
How to Promote Your Book Globally and Build an International Readership

How to Promote Your Book Globally and Build an International Readership

by Penny Sansevieri | Nov 1, 2022 | Bestseller Essentials

Reading Time: 6 minutesFiguring out how to promote your book globally can be challenging, and honestly, I think it’s because we all want to broaden our reach, but international efforts sound intimidating at best. That’s why when I came across the below...
How to Create a Year-Long Marketing Plan for a Book

How to Create a Year-Long Marketing Plan for a Book

by Penny Sansevieri | Oct 27, 2022 | Podcast for Authors

Reading Time: 2 minutesIt’s true, planning for a book release is stressful, yet exciting – so much so we often forget that an effective marketing plan for a book really needs to take you through the first 12 months and beyond. Does that sound like a lot of...
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Recent Articles

  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Fiction Book Marketing Case Study: Fixing the Retail Signals Holding a Book Back
  • Why Every Author Should Have a Library Marketing Strategy
  • Why Holiday Book Marketing Starts Months Before the Holidays

Recent Posts

  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Fiction Book Marketing Case Study: Fixing the Retail Signals Holding a Book Back
  • Why Every Author Should Have a Library Marketing Strategy
  • Why Holiday Book Marketing Starts Months Before the Holidays

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