by Penny Sansevieri | Jun 10, 2020 | Amazon Updates & Marketing Tips
Reading Time: 4 minutesMarketing self-published books on Amazon is an ongoing strategy, it never ends! But with a bit of planning and strategic organization you can convert more shoppers to buyers with minimal effort. Here are 6 simple ways to up your game on Amazon...
by Penny Sansevieri | May 13, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesI hear this a lot at conferences I attend, authors wondering how to market a book before it’s published and I love this kind of brainstorming – mostly because it means the author is really trying to plan ahead for their success. The key is...
by Penny Sansevieri | Apr 2, 2020 | Bestseller Essentials, Podcast for Authors
Reading Time: 12 minutesAre you marketing to the right readers? Are you sure? When I teach and stand in a room of authors and say, “What do you most want to learn?” The answers are sometimes a little bit all over the board, but one of the biggest pieces of what it...
by Penny Sansevieri | Feb 12, 2020 | Amazon Updates & Marketing Tips, Getting More Media Coverage
Reading Time: 5 minutesAmazon book promotion isn’t easy, it requires not only writing a great book – but essentially learning a new skill. I am a professional book promoter who puts a lot of focus on Amazon book promotion, I run a book promotion firm and I find book...
by Penny Sansevieri | Oct 8, 2019 | Book Marketing Basics
Reading Time: 6 minutesAs authors we know we should promote an eBook with a variety of strategies, one being limited time discounts. But many of us have also done an eBook promotion and didn’t get a great number of downloads. So, do you try again or throw in the...