Reading Time: 2 minutesI realize the title of this post is a little ominous, especially when it comes to something as critical as figuring out how to sell books. But believe it or not, it’s a very real problem that a lot of authors deal with in some capacity. I...
Reading Time: < 1 minuteI hear it all the time. You think you have to run display ads for your book marketing and publicity plan to succeed. I’m here to tell you that is simply not true! Ads often go wrong and are run mostly for the wrong reasons. And sadly, there...
Reading Time: 5 minutesI talk to a lot of authors who want to know how to get book reviews on Amazon, and for what it’s worth I get this question from authors with 50+ reviews, and authors with zero reviews – and for good reason – there’s a lot more to reviews than...
Reading Time: 2 minutesSelf-publishing your eBook is a surefire way to boost your sales and drive up your exposure. Really! I can’t tell you how may authors I’ve worked with on their new titles who don’t realize there are some really strategic...
Reading Time: 2 minutesHiring a book marketing company is a terrific idea and can be money well spent – that’s why we dedicated this episode of our author podcast to helping you sort through your options. But first you have to know what you want, and how...