by Penny Sansevieri | Nov 24, 2020 | Book Marketing Basics
Reading Time: 5 minutesThe holidays present so many opportunities for love, appreciation… and book marketing for self-published authors! Now more than ever, consumers plan to shop early and online for holiday gifts – in fact, a recent report showed that 40% of...
by Penny Sansevieri | Nov 10, 2020 | Bestseller Essentials
Reading Time: 4 minutesWe’re going to talk about how to announce a book release in today’s post on the Author Marketing Experts blog. If you’re lucky enough to have a mailing list, then you know the importance of using it to spur your readers into action. If you...
by Penny Sansevieri | Aug 18, 2016 | Book Marketing Basics, Social Media for Authors
Reading Time: 4 minutesEven though Instagram is fairly new, it’s still hard to remember a time when we didn’t have this social media site. Part of the reason for this is its staggering growth. In 2012 when Instagram was acquired by Facebook, it had 100 million active...