Reading Time: 2 minutesWhen it comes to book publicity, we’ve seen a lot – including issues we consider “red flags” to both immediate, and long term success. And listen, I know the term “red flags” can sound intense, but hear me out...
Reading Time: < 1 minuteI get so many authors coming to me totally perplexed as to why their book isn’t selling and why their book marketing isn’t working, and I completely understand why, because in today’s market there’s really a lot you...
Reading Time: 6 minutesSocial media for authors can be tricky; you can’t just take blanket social media advice and assume it works for how to market your book, and your personality type, and the kinds of people you want to reach. So how do you get smart about using...
Reading Time: 9 minutesIn my 23 years in business, book publicity has changed a lot – but in recent years it’s really seen a shift both in what we do to get our books out there, and how we execute book marketing campaigns. First, the bad news: there are approximately...
Reading Time: 2 minutesJoin us for a thought-provoking discussion on a common dilemma many memoir authors face: determining whether their book can be classified as self-help. While storytelling and imparting wisdom often go hand in hand, understanding the nuances...