by Penny Sansevieri | Apr 27, 2021 | Social Media for Authors
Reading Time: 7 minutesHello and welcome to our list of May observances and unique author brand enhancements and content ideas for your monthly author marketing plan. Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
by Penny Sansevieri | Apr 8, 2021 | Book Marketing Basics, Social Media for Authors
Reading Time: 2 minutesI don’t usually post book marketing inspirational stuff, but I feel like every now and again we could all use a shot in the arm (a little vaccine pun there) of motivation. And a reminder to refocus to help us achieve our goals as a...
by Penny Sansevieri | Apr 1, 2021 | Book Marketing Basics, Social Media for Authors
Reading Time: < 1 minuteIt’s one thing to write and publish a book, but figuring out how to sell books is a whole different ballgame. Reader engagement is what gives you longevity and it should be the driver for all of your book marketing. That is if your goal is...
by Penny Sansevieri | Feb 23, 2021 | Social Media for Authors
Reading Time: 7 minutesHello and welcome to our list of March observances and unique author branding and content ideas for your monthly author marketing plan. Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
by Penny Sansevieri | Oct 13, 2020 | Author Branding, Social Media for Authors
Reading Time: 8 minutesAs of 2025, 5.31?billion users spend 2h20 daily on social media—platforms that now drive both discoverability and conversions. But that said, social media doesn’t sell books. Wait, what? Isn’t that a contradiction? You’d think so but...
by Penny Sansevieri | Oct 6, 2020 | Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesWant to know the key to successful book marketing for self published authors? A healthy obsession with your readers. It’s surprising how many authors jump into publishing without knowing who they are writing their books for. If you’re writing...