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Updating Your Book Marketing Plan for Holiday Sales

Updating Your Book Marketing Plan for Holiday Sales

by Penny Sansevieri | Aug 31, 2021 | Bestseller Essentials, Social Media for Authors

Reading Time: 6 minutesObviously your book marketing plan plays a huge role in your long term success, but a lot of authors forget to make seasonal updates to support sales goals for specific holidays. Yes, all retailers are vying for coveted “holiday shopper”...
Unique Author Branding and Content Ideas Using August Observances

Unique Author Branding and Content Ideas Using August Observances

by Penny Sansevieri | Jul 27, 2021 | Social Media for Authors

Reading Time: 5 minutesIt’s time to run through our August observances and unique author brand enhancements and content ideas for your monthly book marketing plan! Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
5 Online Book Marketing Strategies that Don’t Work

5 Online Book Marketing Strategies that Don’t Work

by Penny Sansevieri | Jul 20, 2021 | Book Marketing Basics, Social Media for Authors

Reading Time: 5 minutesI talk a lot about online book marketing strategies that work – but what doesn’t work? What is a time waster? Well, as it turns out – a lot of online book marketing really is a time suck and doesn’t move the needle on book sales. Let’s look at a...
Unique Author Brand Enhancements and Content Ideas for July

Unique Author Brand Enhancements and Content Ideas for July

by Penny Sansevieri | Jun 29, 2021 | Social Media for Authors

Reading Time: 6 minutesHello and welcome to our list of July observances and unique author brand enhancements and content ideas for your monthly book marketing plan. Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
Get a Polished Author Brand in 10 Minutes or Less

Get a Polished Author Brand in 10 Minutes or Less

by Penny Sansevieri | Jun 17, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors

Reading Time: 3 minutesEstablishing an author brand is a full-time job. It can take years to find the right niche, the right color scheme, the right voice for how to market your book — or it can take five minutes. Our Book Marketing Tips and Author Success...
The Social Media Mistake That Can Damage Your Author Platform

The Social Media Mistake That Can Damage Your Author Platform

by Penny Sansevieri | May 4, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors

Reading Time: 5 minutesYour author platform relies heavily on a social media presence. There, I said it. So if you hate social media, you’re going to have a harder time hitting your stride as a successful author with a dedicated following. So when it comes to...
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Recent Articles

  • Author Scams: How to Spot Fake Book Marketing Offers
  • Amazon Book Marketing Tips That Improve Sales
  • How to Price Your Book: A Smarter Strategy That Helps You Sell More Copies

  • Book Publicity for Authors: What Actually Works
  • The Word-of-Mouth Engine: How to Turn Readers Into Your Best Marketing Team

Recent Posts

  • Author Scams: How to Spot Fake Book Marketing Offers
  • Amazon Book Marketing Tips That Improve Sales
  • How to Price Your Book: A Smarter Strategy That Helps You Sell More Copies

  • Book Publicity for Authors: What Actually Works
  • The Word-of-Mouth Engine: How to Turn Readers Into Your Best Marketing Team

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