by Penny Sansevieri | Apr 15, 2021 | Author Branding, Book Marketing Basics, Getting More Media Coverage
Reading Time: 2 minutesIt’s never too late to figure out how to sell your books but what do you do about your backlist? Having a book fall flat, for whatever reason, doesn’t mean that it can’t be saved. Sometimes a makeover, inside or out, is a great next step to your...
by Penny Sansevieri | Aug 18, 2020 | Getting More Book Reviews, Getting More Media Coverage
Reading Time: 4 minutesIf you’ve been marketing your book for a while, you may feel like you’re running low on opportunities to get the word out there and need some new ideas on how to sell self published books. Here’s a great one: guest blogging. What is guest...
by Penny Sansevieri | Aug 6, 2020 | Getting More Media Coverage, Podcast for Authors
Reading Time: 2 minutesThere are book tour companies, so firms that “tour” a book on a particular schedule and then there are firms that pitch your book to bloggers, typically as part of a multi-faceted approach, but which one of these is included in our list of the...
by Penny Sansevieri | Jun 9, 2020 | Getting More Media Coverage
Reading Time: 4 minutesThe first thing that authors often ask me is: “How do I get on the Today show?” When you ask this question what you actually want to know are some of the ways to get more big media exposure for your book, especially on a national scale. But if...
by Penny Sansevieri | Apr 15, 2020 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 4 minutesLocal marketing is, for many authors, a last consideration when it comes to figuring out how to sell self-published books. We all think of marketing to the masses, right? Going national, even international. And while all of that is great, and...
by Penny Sansevieri | Mar 11, 2020 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 4 minutesDense and noisy news cycles can make it really hard to figure out how to pitch your book to media, but in reality, it can be a great opportunity to get your message out there! Keep in mind the below is just a preview of everything we covered on...