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How to Sell Your Books: A Makeover Can Help (Infographic)

How to Sell Your Books: A Makeover Can Help (Infographic)

by Penny Sansevieri | Apr 15, 2021 | Author Branding, Book Marketing Basics, Getting More Media Coverage

Reading Time: 2 minutesIt’s never too late to figure out how to sell your books but what do you do about your backlist? Having a book fall flat, for whatever reason, doesn’t mean that it can’t be saved. Sometimes a makeover, inside or out, is a great next step to your...
How to Sell Self Published Books by Pitching Yourself as a Guest Blogger

How to Sell Self Published Books by Pitching Yourself as a Guest Blogger

by Penny Sansevieri | Aug 18, 2020 | Getting More Book Reviews, Getting More Media Coverage

Reading Time: 4 minutesIf you’ve been marketing your book for a while, you may feel like you’re running low on opportunities to get the word out there and need some new ideas on how to sell self published books. Here’s a great one: guest blogging. What is guest...
Are Blog Tours One of the Best Book Marketing Strategies

Are Blog Tours One of the Best Book Marketing Strategies

by Penny Sansevieri | Aug 6, 2020 | Getting More Media Coverage, Podcast for Authors

Reading Time: 2 minutesThere are book tour companies, so firms that “tour” a book on a particular schedule and then there are firms that pitch your book to bloggers, typically as part of a multi-faceted approach, but which one of these is included in our list of the...
How to Get More Media Exposure for Your Book

How to Get More Media Exposure for Your Book

by Penny Sansevieri | Jun 9, 2020 | Getting More Media Coverage

Reading Time: 4 minutesThe first thing that authors often ask me is: “How do I get on the Today show?” When you ask this question what you actually want to know are some of the ways to get more big media exposure for your book, especially on a national scale. But if...
8 Ways to Sell Self-Published Books Locally

8 Ways to Sell Self-Published Books Locally

by Penny Sansevieri | Apr 15, 2020 | Book Marketing Basics, Getting More Media Coverage

Reading Time: 4 minutesLocal marketing is, for many authors, a last consideration when it comes to figuring out how to sell self-published books. We all think of marketing to the masses, right? Going national, even international. And while all of that is great, and...
Newsjacking the Coronavirus (Book Marketing Podcast)

Newsjacking the Coronavirus (Book Marketing Podcast)

by Penny Sansevieri | Mar 11, 2020 | Book Marketing Basics, Getting More Media Coverage

Reading Time: 4 minutesDense and noisy news cycles can make it really hard to figure out how to pitch your book to media, but in reality, it can be a great opportunity to get your message out there! Keep in mind the below is just a preview of everything we covered on...
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