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Amazon Keywords That Pull In More Buyers

Amazon Keywords That Pull In More Buyers

by Penny Sansevieri | May 11, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

Reading Time: 7 minutesIf you’re an indie author, you’re also in the business of book marketing. Did you know that? That’s the first thing you need to know about the publishing industry. Writing great books is only the first step – and with 4,500+ books published each...
How to Write a Kickass Amazon Bio to Sell More Books

How to Write a Kickass Amazon Bio to Sell More Books

by Penny Sansevieri | Apr 27, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

Reading Time: 5 minutesAs authors, we often don’t spend enough time crafting our bios. Most of us write up a quick “about me” and never give it a second thought. There’s a problem with this tactic: it’s the wrong way to drive sales on Amazon and other sites. If fact,...
Sell More Children’s Books With A Great Cover

Sell More Children’s Books With A Great Cover

by Penny Sansevieri | Apr 20, 2017 | Book Marketing Basics

Reading Time: 4 minutesOver the years, book covers across all genres have changed, but none quite as much as children’s book covers. The reason is largely that our kids have changed drastically. If you grew up in the 60s, 70s, or even 80s, the covers that appealed to...
Bestseller Lists: The Hard Truth You MUST Know

Bestseller Lists: The Hard Truth You MUST Know

by Penny Sansevieri | Apr 13, 2017 | Book Marketing Basics

Reading Time: 6 minutesDo you want to be a bestseller? If you ask any indie author, they’ll eagerly nod yes. But are bestseller lists still relevant? The panache of having a bestselling book is fantastic and certainly, the mainstream publishing industry still gives a...
How to Get National Media Interested in Your Book

How to Get National Media Interested in Your Book

by Penny Sansevieri | Oct 27, 2016 | Book Marketing Basics, Getting More Media Coverage

Reading Time: 7 minutesIn the age of all things Twitter, we don’t get as many requests for stand-alone media campaigns. Which is good… I’ve never actually recommended stand-alone campaigns. I think good marketing is a blend of various things and in some cases,...
Instagram for Indie Authors – Creating Picture Perfect Images

Instagram for Indie Authors – Creating Picture Perfect Images

by Penny Sansevieri | Aug 18, 2016 | Book Marketing Basics, Social Media for Authors

Reading Time: 4 minutesEven though Instagram is fairly new, it’s still hard to remember a time when we didn’t have this social media site. Part of the reason for this is its staggering growth. In 2012 when Instagram was acquired by Facebook, it had 100 million active...
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Recent Articles

  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors
  • Author Scams: How to Spot Fake Book Marketing Offers
  • Amazon Book Marketing Tips That Improve Sales
  • How to Price Your Book: A Smarter Strategy That Helps You Sell More Copies

  • Book Publicity for Authors: What Actually Works

Recent Posts

  • Can You Successfully Market a Book Without a Team? The Reality for Most Authors
  • Author Scams: How to Spot Fake Book Marketing Offers
  • Amazon Book Marketing Tips That Improve Sales
  • How to Price Your Book: A Smarter Strategy That Helps You Sell More Copies

  • Book Publicity for Authors: What Actually Works

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