by Penny Sansevieri | May 20, 2020 | Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesWith the growth of other visual social media sites like Instagram, it seems like the buzz for Pinterest as a way to market your book has really died down, but nothing could be further from the truth. Pinterest continues to grow. In 2019...
by Penny Sansevieri | May 13, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesI hear this a lot at conferences I attend, authors wondering how to market a book before it’s published and I love this kind of brainstorming – mostly because it means the author is really trying to plan ahead for their success. The key is...
by Penny Sansevieri | May 6, 2020 | Book Marketing Basics
Reading Time: 4 minutesConsumers love a deal, which is why eBook promotions, book bundles, and the like really help to push a book to new readers and need to make it into your plan when deciding how to market a book. Which is why I love promotions like BOGOs – buy...
by Penny Sansevieri | Apr 29, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics, Getting More Book Reviews
Reading Time: 5 minutesWhen authors ask me about Amazon book promotion, reviews always come up. As authors we always want them, and the more the better. But reviews are harder to come by and it’s easy to give up or stop too soon. I have authors contact me about Amazon...
by Penny Sansevieri | Apr 15, 2020 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 4 minutesLocal marketing is, for many authors, a last consideration when it comes to figuring out how to sell self-published books. We all think of marketing to the masses, right? Going national, even international. And while all of that is great, and...
by Penny Sansevieri | Apr 1, 2020 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 6 minutesCongratulations, your title is finally up on Amazon and you’re wondering how to market a self-published book! Whether it’s your first book, or your fifteenth, it’s still a rush to see your book finally listed and ready for sale. And while this...