by Penny Sansevieri | Jul 23, 2020 | Book Marketing Basics
Reading Time: 5 minutesMaybe you started off the year with the best book marketing intentions, and maybe some of your book marketing efforts did well, while others fell a bit flat. But regardless of where you are in the book marketing process, now is a good time to...
by Penny Sansevieri | Jul 14, 2020 | Book Marketing Basics
Reading Time: 5 minutesLearning how to market a book effectively with your author website can help you win back some of your lost book sales from Amazon. Do I have your attention? You may not want to actually sell and ship books from your website, but it’s still a...
by Penny Sansevieri | Jul 7, 2020 | Bestseller Essentials, Book Marketing Basics
Reading Time: 7 minutesPeople often love to talk about book marketing mistakes, and believe me I’ve seen a lot of them. I don’t mind talking about what authors are doing wrong when it comes to marketing their books, but it’s also helpful to offer a solution to what is...
by Penny Sansevieri | Jul 1, 2020 | Book Marketing Basics, Podcast for Authors
Reading Time: 4 minutesIn a recent podcast we covered the complexities of promoting an older book, and shared a lot of book marketing tips for how to make the most of the hard work you put into writing and publishing it! Below are some stand out excerpts from the...
by Penny Sansevieri | Jun 30, 2020 | Book Marketing Basics
Reading Time: 5 minutesI need to know how to promote my book before it’s published! It’s a problem a lot of authors feel they’re faced with when they come to me for coaching. And my answer is this: Working on your author brand and message should start as soon as...
by Penny Sansevieri | Jun 16, 2020 | Book Marketing Basics
Reading Time: 6 minutesWhen it comes to learning how to market a book, a lot has changed recently in terms of author events and book signings. We’re all having to get used to virtual events, camera lenses, and planning around kids and spouses being home. If you’re...