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Sell More Books with a Kickass Amazon Book Page

Sell More Books with a Kickass Amazon Book Page

by Penny Sansevieri | Jun 22, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

Reading Time: 8 minutesPeople often ask me what Amazon Optimization entails. And I tell them that when I do it for an author, I look at things like their keywords and their categories. But also, I look at the real estate that Amazon has given each book. Because in 90%...
Hacking the Amazon Ad System

Hacking the Amazon Ad System

by Penny Sansevieri | Jun 8, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

Reading Time: 9 minutesMany of you have probably seen (and maybe even tried) Amazon’s ad system, via their Amazon Marketing Services (AMS). And I’ve even heard from a few authors that have tried it, albeit it not successfully. Ads, whether Google, Facebook, Twitter,...
Master Amazon: The Ultimate Quick Start Guide [INFOGRAPHIC]

Master Amazon: The Ultimate Quick Start Guide [INFOGRAPHIC]

by Penny Sansevieri | May 30, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

Reading Time: 2 minutesThe biggest hurdle we help indie authors tackle: how to be a success, especially in terms of selling more books on Amazon. And although successful authors take a variety of paths to achieve their goals, there are several basics to keep in mind...
Does Your Book Cover Need a Makeover?

Does Your Book Cover Need a Makeover?

by Penny Sansevieri | May 25, 2017 | Book Marketing Basics

Reading Time: 6 minutesDid you know that you have 7 seconds or less to convince someone to buy your book? And when readers are surveyed, they consistently report book covers plays a major role in purchasing decisions. This is true especially if the author is unknown...
Amazon Keywords That Pull In More Buyers

Amazon Keywords That Pull In More Buyers

by Penny Sansevieri | May 11, 2017 | Amazon Updates & Marketing Tips, Book Marketing Basics

Reading Time: 7 minutesIf you’re an indie author, you’re also in the business of book marketing. Did you know that? That’s the first thing you need to know about the publishing industry. Writing great books is only the first step – and with 4,500+ books published each...
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