by Penny Sansevieri | Jan 4, 2022 | Bestseller Essentials, Book Marketing Basics
Reading Time: 6 minutesWhether they’re releasing the first – or fiftieth – many authors rely heavily on advertising to launch their book. And while advertising can be helpful, it’s often not used strategically enough to move the needle. A lot of...
by Penny Sansevieri | Dec 30, 2021 | Podcast for Authors
Reading Time: 4 minutesA New Book Marketing Plan for 2022 is a recap of, “Creating (and sticking to!) a Book Marketing Plan in the New Year” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this...
by Penny Sansevieri | Dec 23, 2021 | Podcast for Authors
Reading Time: 4 minutesWatch Out for These Red Flags, is a recap of “How a Publisher Can Kill Your Success” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important topic for authors trying to...
by Penny Sansevieri | Dec 21, 2021 | Bestseller Essentials
Reading Time: 7 minutesIt’s that time of year when I hope many of you are looking ahead and figuring out how to sell more books in 2022. And the number one tip I want to give you for reaching those sales goals: planning! Not the top-secret answer you were hoping for?...
by Penny Sansevieri | Dec 14, 2021 | Social Media for Authors
Reading Time: 2 minutesShopping for your favorite authors isn’t always easy, and with Christmas a little over a week away- it’s crunch time, isn’t it? If you’re struggling to figure out what to get for that fabulous author in your life, don’t worry! A lot of us...