5 Free Book Marketing Strategies You Should Revisit Quarterly
Reading Time: 3 minutesIt’s easy to get caught up in the “big stuff” you need to do to market your book, but there are a lot of great (and free) book marketing strategies that can move the needle, too. These strategies, while seemingly simple, can really help boost...
3 Shockingly Simple Ways to Improve Your Author Platform
Reading Time: 3 minutesAs an author, you’ve no doubt heard a lot of talk about your author platform and how important it is. But that’s often where this advice ends, leaving authors to wonder how to improve their author platform or, for that matter, even where to...
How to Market a Book While Keeping It Classy
Reading Time: 2 minutesA lot of authors are desperate to figure out how to market a book the right way, but too often the sole focus is on sales–and that’s typically the biggest misstep an author can make–aside from not marketing a book at all. Let me explain! Sales...
Book Marketing Strategies for Older Titles
Reading Time: 3 minutesBook marketing strategies change a bit when you’re promoting an older title, so it’s important to keep your marketing plans separate for your new releases and your backlist. But that means something can be done to spike book sales on...
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