Reading Time: 9 minutesIf you want to sell more books, the answer usually isn’t to do more marketing. It’s to do smarter, more strategic marketing. One of the biggest mistakes I see authors make is throwing themselves at every possible tactic at once. And let’s...
How to Sell More Books: A 3-Channel Strategy That Works Beyond Amazon
Reading Time: 6 minutesIf you’ve been searching for how to sell more books, you’re probably getting the same recycled advice: post more on social, discount more often, run ads, hope for the best. Here’s the truth: selling more books consistently isn’t about doing more...
Social Media for Authors: What Actually Works (And What Doesn’t)
Reading Time: 3 minutesSocial media for authors feels mandatory. It also feels exhausting. You’ve been told you need to post daily. Go viral. Master TikTok. Build a brand on Instagram. Create threads. Record Reels. And yet, most authors see little return. The real...
How to Build an Author Brand That Attracts Readers and Sells Books (Step-by-Step Guide)
Reading Time: 4 minutesWhy Author Branding Matters More Than Ever You’ve probably heard the term author brand, but what does it actually mean in 2026? Your author brand is the unique identity you create for yourself as a writer. It’s how readers think of you, the...
Book Marketing on Amazon: How to Get Your Book Seen, Clicked, and Bought
Reading Time: 5 minutesWhen authors talk about book marketing on Amazon, what they often really mean is, “How do I sell more books?” While that’s a fair question, it’s not quite the right one. Amazon book marketing isn’t about chasing tactics or hoping the algorithm...
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