Smashwords Founder Mark Coker’s Explanation of Author Branding is Spot On
Author branding is not talked about enough and when it is, it’s often glossed over. I’m sure many of you have already wondered how to create a good brand, why it’s important – and how you can drive more reader engagement, and book sales! Mark Coker, who...
Unique Author Branding and Content Ideas Using April Observances
It’s time to run through our April observances and unique author brand enhancements and content ideas for your monthly book marketing plan! Without a regular connection to readers, you’re just another book on the shelf. Take the time to make yourself stand out by...
QUIZ: How Will This Amazon Ads Update Impact Author Marketing?
You’ve probably heard by now, the Amazon ads team just opened up Amazon ads to every author. Previously you had to be a KDP author to get this, but now everyone from traditionally published authors to independently published authors can run ads on Amazon. This...
Infographic: Reader Centric April Observances to Bolster Your Author Branding
I thought I would give you a head start on some April Observances that feature reader and book-centric themes to support your author branding and content ideas! Just like my full-length monthly observances posts, use these holidays as inspiration for your newsletter,...
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