![Unique Author Branding and Content Ideas Using December Observances](https://amarketingexpert.com/wp-content/uploads/2021/11/December-is-National-What-Month.png)
![Unique Author Branding and Content Ideas Using December Observances](https://amarketingexpert.com/wp-content/uploads/2021/11/December-is-National-What-Month.png)
![3 Shockingly Simple Ways to Improve Your Author Platform](https://amarketingexpert.com/wp-content/uploads/2021/10/A-Polished-Platform-1.png)
3 Shockingly Simple Ways to Improve Your Author Platform
Reading Time: 3 minutesAs an author, you’ve no doubt heard a lot of talk about your author platform and how important it is. But that’s often where this advice ends, leaving authors to wonder how to improve their author platform or, for that matter, even where to...![Book Marketing Strategies for Older Titles: Book Marketing Podcast Recap](https://amarketingexpert.com/wp-content/uploads/2021/09/Add-a-heading.png)
Book Marketing Strategies for Older Titles: Book Marketing Podcast Recap
Reading Time: 3 minutesBook marketing strategies change a bit when you’re promoting an older title, so it’s important to keep your marketing plans separate for your new releases and your backlist. But that means something can be done to spike book sales on...![Key Strategies for Book Marketing Online Without Wasting Time](https://amarketingexpert.com/wp-content/uploads/2021/09/What-are-the-building-blocks-for-book-marketing-online-1.png)
Key Strategies for Book Marketing Online Without Wasting Time
Reading Time: 5 minutesWhichever way you choose to get the word out there about your book, book marketing online is absolutely critical to your success. And I’m not talking about opening up a bunch of social media accounts you’ll have no time for. Don’t fall...![The Social Media Mistake That Can Damage Your Author Platform](https://amarketingexpert.com/wp-content/uploads/2021/05/the-social-media-mistake-that-can-damage-your-author-platform.png)