by Penny Sansevieri | Aug 9, 2022 | Amazon Updates & Marketing Tips
Reading Time: 5 minutesBook promotion on Amazon is important, but it’s more important to do things right, otherwise you’re just losing money and getting discouraged. Ever since Amazon opened up their ads to everyone, we’ve seen a flood of authors start up ad campaigns...
by Penny Sansevieri | Aug 4, 2022 | Podcast for Authors
Reading Time: 2 minutesHiring a book marketing company is a terrific idea and can be money well spent – that’s why we dedicated this episode of our author podcast to helping you sort through your options. But first you have to know what you want, and how...
by Penny Sansevieri | Jul 28, 2022 | Book Marketing Basics
Reading Time: 2 minutesThere are a lot of book promotion strategies out there, and choosing the right ones are just as important as writing a good book. We all want to see our books sell, but I’ve seen many talented authors with fantastic books fail. They just weren’t...
by Penny Sansevieri | Jul 21, 2022 | Book Marketing Basics
Reading Time: 2 minutesSo much goes into a successful book release, well beyond writing a good book. So, I’ve pulled together a short list of ideas for how to market your self-published book release that will really help you determine if you’re set up for success, or...
by Penny Sansevieri | Jul 19, 2022 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 6 minutesI talk to a lot of authors at events, in coaching sessions, even to some who reach out to work with us, who want to know how to sell self-published books without bowing down to the Amazon beast. And I get it. Even though I’m a big proponent of...