by Penny Sansevieri | Jul 27, 2021 | Social Media for Authors
Reading Time: 5 minutesIt’s time to run through our August observances and unique author brand enhancements and content ideas for your monthly book marketing plan! Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
by Penny Sansevieri | Jul 20, 2021 | Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesI talk a lot about online book marketing strategies that work – but what doesn’t work? What is a time waster? Well, as it turns out – a lot of online book marketing really is a time suck and doesn’t move the needle on book sales. Let’s look at a...
by Penny Sansevieri | Jun 29, 2021 | Social Media for Authors
Reading Time: 6 minutesHello and welcome to our list of July observances and unique author brand enhancements and content ideas for your monthly book marketing plan. Without a regular connection to readers, you’re just another book on the shelf. Take the time to make...
by Penny Sansevieri | Jun 17, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors
Reading Time: 3 minutesEstablishing an author brand is a full-time job. It can take years to find the right niche, the right color scheme, the right voice for how to market your book — or it can take five minutes. Our Book Marketing Tips and Author Success...
by Penny Sansevieri | May 4, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesYour author platform relies heavily on a social media presence. There, I said it. So if you hate social media, you’re going to have a harder time hitting your stride as a successful author with a dedicated following. So when it comes to...
by Penny Sansevieri | Apr 29, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors
Reading Time: 2 minutesBuilding up your author platform can take time. But if you are intentional about how you factor it into your book marketing plan, it can be quite effective. Social media is huge right now and, when done properly, it can be a great asset for...