by Penny Sansevieri | Dec 8, 2022 | Book Marketing Basics, Podcast for Authors
Reading Time: 2 minutesIn this episode we looked at easy, fun, and super effective ways to get more readers and sell more books. Readers love having a connection with authors and this show will inspire some easy-to-implement ideas you can start adding to your monthly...
by Penny Sansevieri | Nov 15, 2022 | Book Marketing Basics
Reading Time: 3 minutesIt’s hard to believe that the holidays are upon us once again and with that comes the ever-busy shopping season, and numerous (yet simple) ways to bolster your holiday marketing campaign! Though prices have gone up everywhere (have you seen the...
by Penny Sansevieri | Oct 4, 2022 | Book Marketing Basics
Reading Time: 5 minutesTypically when someone is publishing non-fiction it’s because they’re looking to cement their thought leader status in the market for a specific topic, industry, or area of expertise. But we see it all the time, specifically when...
by Penny Sansevieri | Sep 15, 2022 | Book Marketing Basics
Reading Time: 2 minutesAuthor marketing is complicated for many of us because we live in our heads so much! I can come up with ideas and brainstorm all day long, but I have a team to work with me on the planning and execution, because it’s a lot for one person...
by Penny Sansevieri | Aug 25, 2022 | Book Marketing Basics
Reading Time: 2 minutesI realize the title of this post is a little ominous, especially when it comes to something as critical as figuring out how to sell books. But believe it or not, it’s a very real problem that a lot of authors deal with in some capacity. I...
by Penny Sansevieri | Jul 28, 2022 | Book Marketing Basics
Reading Time: 2 minutesThere are a lot of book promotion strategies out there, and choosing the right ones are just as important as writing a good book. We all want to see our books sell, but I’ve seen many talented authors with fantastic books fail. They just weren’t...