Coronavirus has Canceled Events: Five Tips to Save Your Book Marketing and Promotion
Reading Time: 4 minutesRight now, the world is a little crazy but your book marketing and promotion doesn’t have to be. Yes, coronavirus fears have caused hundreds of events to cancel or postpone, and when the big kahuna of them all, The London Book Fair canceled last...
Newsjacking the Coronavirus (Book Marketing Podcast)
Reading Time: 4 minutesDense and noisy news cycles can make it really hard to figure out how to pitch your book to media, but in reality, it can be a great opportunity to get your message out there! Keep in mind the below is just a preview of everything we covered on...
How to Promote Your Self-Published Book to Libraries
Reading Time: 4 minutesNational Library Week is coming up in April so in honor of these fabulously institutions I want to discuss how to promote your self-published book to libraries in your area. For those of you who are still skeptical about spending your book...
Amazon Book Promotion and the Perils of Also-Boughts
Reading Time: 5 minutesAmazon book promotion is already tough enough without having to wrestle your book page into submission, too. With Amazon book pages getting increasingly more cluttered it’s harder to find your book amongst the clutter of ads, side bar stuff, and...
How to Market Your Book to the Media
Reading Time: 4 minutesWhen it comes to figuring out how to market your book, one of the best things to happen to any author is some kind of media placement. But media can be tricky, between having the right timing for a pitch, and the pitch itself, working media...
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