by Penny Sansevieri | Dec 3, 2019 | Book Marketing Basics
Reading Time: 2 minutesSo your next release is almost ready? Great! Have you started marketing it yet? If not, “go big or go home” rings particularly true for indie authors so here are 10 easy ways to make your next release more successful. Getting Started...
by Penny Sansevieri | Nov 21, 2019 | Book Marketing Basics
Reading Time: 9 minutesEvery author makes book marketing mistakes, even the successful ones, because to some degree, mistakes come from trying something new – which I encourage authors to do. But I can save you a lot of grief by giving you my list of the most...
by Penny Sansevieri | Nov 20, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 3 minutesYes, 2020 is rapidly approaching but that doesn’t mean you have to give up on what might help you sell more books in 2019! There are a handful of strategies that are really effective for getting in front of a lot of the right people, with a...
by Penny Sansevieri | Nov 7, 2019 | Book Marketing Basics, Getting More Media Coverage
Reading Time: 3 minutesFiguring out how to market a book to holiday gift guides can be a great way to give your book some extra bounce this season and believe it or not, it’s not too late if you play your cards right! Whenever we’ve pitched gift guides in the...
by Penny Sansevieri | Nov 6, 2019 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 5 minutesWhen we look at how to market a book, we know this for sure: Amazon is a great place to list your book – but it requires some work. A focused effort to stand out on the site itself, amidst all the other noise, but also keeping readers on your...
by Penny Sansevieri | Oct 23, 2019 | Book Marketing Basics
Reading Time: 4 minutesSelf-publishing a book has become easier and easier in the last decade, but at the same time, becoming a successful author has become more challenging. Because the reality is, self-publishing a book is just the first step. The long game involves...