by Penny Sansevieri | May 4, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesYour author platform relies heavily on a social media presence. There, I said it. So if you hate social media, you’re going to have a harder time hitting your stride as a successful author with a dedicated following. So when it comes to...
by Penny Sansevieri | Apr 29, 2021 | Author Branding, Book Marketing Basics, Social Media for Authors
Reading Time: 2 minutesBuilding up your author platform can take time. But if you are intentional about how you factor it into your book marketing plan, it can be quite effective. Social media is huge right now and, when done properly, it can be a great asset for...
by Penny Sansevieri | Apr 22, 2021 | Bestseller Essentials, Book Marketing Basics
Reading Time: 2 minutesRegardless of how many books you’ve published, you know that your book marketing plan matters, and knowing when to release a book is often tricky. You want the best for your book, and release dates matter. It’s also always fun to do a calendar...
by Penny Sansevieri | Apr 20, 2021 | Book Marketing Basics, Podcast for Authors
Reading Time: 3 minutesSelf-Publishing a Book: Marketing a Children’s Book, is a recap of “Sales Tips for Children’s Book Authors,” a recent episode on our Book Marketing Tips & Author Success podcast. We delve deeper into our discussion about this important...
by Penny Sansevieri | Apr 15, 2021 | Author Branding, Book Marketing Basics, Getting More Media Coverage
Reading Time: 2 minutesIt’s never too late to figure out how to sell your books but what do you do about your backlist? Having a book fall flat, for whatever reason, doesn’t mean that it can’t be saved. Sometimes a makeover, inside or out, is a great next step to your...
by Penny Sansevieri | Apr 13, 2021 | Bestseller Essentials, Book Marketing Basics
Reading Time: 7 minutesWhen it comes to how to sell books, there’s a lot of information out there. Especially information on book marketing for self-published authors. Some of it is great – but some of it isn’t. I thought it might be time to address some of the things...