by Penny Sansevieri | Aug 21, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 5 minutesBeing a successful author is so much more than writing a good book, so I’ve pulled together a short list of book marketing strategies that really determine if you’re set up for success, or if you have a few tweaks to make in your approach. In...
by Penny Sansevieri | Aug 14, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 9 minutesCreating BookBub ads is a solid strategy because they’re surprisingly accessible, it’s easy to get started, and you can make a big impact with a relatively low budget. Those are three factors I really value in determining which book marketing...
by Penny Sansevieri | Jul 31, 2019 | Bestseller Essentials, Book Marketing Basics, Social Media for Authors
Reading Time: 5 minutesWelcome to our list of August observances and content ideas for your monthly author marketing plan! If you’re committed to making this year one of your most successful yet – we can help you do that. If you haven’t downloaded our Monthly Book...
by Penny Sansevieri | Jul 24, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 8 minutesI’m so excited to be teaching a class around book promotion at Romance Writers of America this week in New York, which has inspired me to write this post for the many, many awesome romance authors out there! Romance writing is such a unique...
by Penny Sansevieri | Jul 17, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 5 minutesIt’s hard to get your book out there, I know this first hand, and you get desperate to come up with book promotion ideas to solve all your problems. When my first book published 18 years ago, I was terrified. One night I had a dream that my book...
by Penny Sansevieri | May 28, 2019 | Bestseller Essentials, Book Marketing Basics
Reading Time: 6 minutesMany authors I’ve consulted with recently about their book marketing plan have reported that their advertising, across multiple platforms including social media, Bookbub and Amazon, to name just a few, has really gotten less effective, or...