by Penny Sansevieri | Nov 22, 2022 | Being in Business as an Author
Reading Time: 10 minutesPublishing trends can be tricky, because there’s definitely a fine line between staying true to the type of author you always planned to be, while also staying educated enough to compete in today’s market. Most authors are shocked...
by Penny Sansevieri | Nov 8, 2022 | Being in Business as an Author
Reading Time: 6 minutesPublishing a book can be confusing, and as if that isn’t challenging enough, you’re then expected to design a smart book marketing plan! Which is why I decided to create this quick guide to common publishing definitions. My goal was...
by Penny Sansevieri | Oct 20, 2022 | Being in Business as an Author
Reading Time: 2 minutesMarketing and book sales are definitely entwined, but how closely? How much marketing do you have to do to create significant sales opportunities? Let me tell you this, we had an author come to us recently and say, “If the book sells on...
by Penny Sansevieri | Sep 27, 2022 | Being in Business as an Author
Reading Time: 7 minutesFiguring out how to sell your self-published books to bookstores can be mind-numbing and discouraging at best. Sure, the concept seems simple, because books are already in stores and you just want to get a piece of the pie! But the technical...
by Penny Sansevieri | Aug 23, 2022 | Being in Business as an Author
Reading Time: 6 minutesRegardless of how long you’ve been publishing, the process of actually launching a book can be stressful. If you’re going it alone you have to manage final edits, the book cover choices, uploading the book and setting up your retail pages. It’s...
by Penny Sansevieri | May 26, 2022 | Being in Business as an Author
Reading Time: 2 minutesAs an indie author it’s easy to get overwhelmed with all the things, especially the marketing. And let’s face it, so much changes in marketing – it’s often hard to keep up. As an indie author myself, I can’t imagine...