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The Sneaky Ways Authors Sabotage Their Own Success

The Sneaky Ways Authors Sabotage Their Own Success

by Penny Sansevieri | Mar 20, 2025 | Being in Business as an Author, Podcast for Authors

Reading Time: 2 minutesSuccess as an author isn’t just about writing a great book—it’s about making intentional, strategic choices that drive visibility, sales, and career growth. But what if the biggest thing standing between you and your goals… is you? In this...
The Sneaky Ways Authors Sabotage Their Own Success

My book isn’t selling—should I just give up?

by Penny Sansevieri | Mar 13, 2025 | Being in Business as an Author, Podcast for Authors

Reading Time: 2 minutesBe honest, have you ever asked yourself one of these questions: “I’ve tried everything to market my book, but nothing’s working. What should I do?” “How do I know if my book is a lost cause?” “Why isn’t my book getting any traction, and how can...
The Sneaky Ways Authors Sabotage Their Own Success

Book Marketing Costs: Investment or Waste of Money?

by Penny Sansevieri | Mar 6, 2025 | Being in Business as an Author, Podcast for Authors

Reading Time: 2 minutesYou’ve poured your heart, time, and creativity into your book—now what? Investing in book marketing and publicity isn’t just about spending money; it’s about giving your book the best possible chance to reach readers. But why does book marketing...
The Sneaky Ways Authors Sabotage Their Own Success

How to Get Your Author Website to Rank on Google

by Penny Sansevieri | Feb 28, 2025 | Being in Business as an Author, Podcast for Authors

Reading Time: 2 minutesWe spend a lot of time talking about Amazon (and that matters), but when was the last time you searched for your name or book on Google? Did your author website show up? Or is it getting lost in the vast expanse of the internet? While Amazon...
The Author Media Kit: Why You Need One and How to Make It Stand Out

The Author Media Kit: Why You Need One and How to Make It Stand Out

by Penny Sansevieri | Feb 18, 2025 | Being in Business as an Author

Reading Time: 5 minutesCrafting and promoting your book can feel like a full-time job, especially when it comes to grabbing the attention of media, bloggers, bookstores, events, and influencers. That’s why I love it when author’s take the extra step to create their...
The Sneaky Ways Authors Sabotage Their Own Success

How to Resurrect a Book That’s Dead in the Water

by Penny Sansevieri | Feb 14, 2025 | Being in Business as an Author, Podcast for Authors

Reading Time: 2 minutesIs your book drowning in the endless ocean of Amazon titles? If it feels like your hard work is sinking into obscurity, you’re not alone. In this episode, we dive deep into the chilling reality of a book lost at sea—why it happens, the warning...
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Recent Articles

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

Recent Posts

  • Book Marketing Strategy Case Study: When the Best Move Was to Change the Plan
  • Book Relaunch Case Study: Giving a Previously Published Book a Smarter Second Life
  • Book Marketing Strategy: Why Building Assets Beats Staying Busy
  • Are You Ready to Hire a Book Marketing Company? 7 Signs It’s Time for Professional Help.
  • Book Publicity Case Study: Creating Stronger Media Angles Without Chasing Generic Coverage

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