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Step-by-Step: How to Successfully Market a Self-Published Book

Step-by-Step: How to Successfully Market a Self-Published Book

by Penny Sansevieri | Aug 6, 2024 | Being in Business as an Author

Reading Time: 7 minutesLet’s face it, marketing a self-published book is confusing. There are a lot of options and the majority of them are confusing. There is no straight line to promoting a book. And while a lot of authors believe that marketing a...
Cost of Self-Publishing a Book: 10 Tips for Planning and Budgeting

Cost of Self-Publishing a Book: 10 Tips for Planning and Budgeting

by Penny Sansevieri | Jul 9, 2024 | Being in Business as an Author

Reading Time: 8 minutesAuthors are often terribly unprepared for the process and the cost of self-publishing a book. There is no single reason for why this happens, though a lot can be attributed to the fact that authors just don’t realize how many moving parts...
How to Sell More Books During the Holidays

How to Sell More Books During the Holidays

by Penny Sansevieri | Jun 11, 2024 | Being in Business as an Author

Reading Time: 3 minutesIt’s hard to believe but the holidays are only six months away so it makes sense to start thinking about how to sell more books during the shopping season. Now is a good time to get ready to hit that market. As an author, your success...
How to Advertise a Book: Tips to Save You Money 

How to Advertise a Book: Tips to Save You Money 

by Penny Sansevieri | Feb 27, 2024 | Being in Business as an Author

Reading Time: 5 minutesFor a lot of authors, running ads feels like a solid book marketing plan. Let the ad do the work, yes? In theory that sounds like a good idea. But does it sell books? This is where it gets tricky. If you’re figuring out how to advertise a...
From Writer to Published Author: Exploring the Pros and Cons of Self-Publishing

From Writer to Published Author: Exploring the Pros and Cons of Self-Publishing

by Penny Sansevieri | Feb 20, 2024 | Being in Business as an Author

Reading Time: 5 minutesEmbarking on the journey from writing books to publishing them can be both thrilling and intimidating. There are a lot of options out there and we live in an era where anyone can get published, so there are lots of options (and a lot of...
How to Sell Self-Published Books to Bookstores

How to Sell Self-Published Books to Bookstores

by Penny Sansevieri | Jan 23, 2024 | Being in Business as an Author

Reading Time: 4 minutesLet’s face it, self-publishing is a thrill ride with a lot of ups and downs. You’ve poured your heart and soul into your book, built your online author platform, and maybe even racked up some impressive Amazon rankings. But...
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Recent Articles

  • Why Your Book Launch Doesn’t Have to Be Perfect (And Why That’s Good News)
  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)

Recent Posts

  • Why Your Book Launch Doesn’t Have to Be Perfect (And Why That’s Good News)
  • Should You Use Amazon’s AI Translation for Your Book? What Authors Need to Know Before Expanding Internationally
  • How to Choose a Book Marketing Company: 12 Questions Smart Authors Ask Before They Hire

  • Why Comparing Your Book Sales to Other Authors Is One of the Biggest Mistakes You Can Make
  • Why Good Books Don’t Always Sell (And What Successful Authors Understand)

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