by Penny Sansevieri | Jun 12, 2025 | Author Branding, Podcast for Authors
Reading Time: 4 minutesIn today’s digital-first publishing landscape, it’s easy to forget the immense value of author book signing events. While online marketing certainly dominates the conversation, connecting with readers face-to-face creates an impact...
by Penny Sansevieri | Nov 14, 2023 | Author Branding
Reading Time: 3 minutesVying for awards for self-published books can be a great way to give your brand a boost! This past spring we did a podcast episode on awards for self-published books so if this recap entices you to learn more, have a listen (link in bio),...
by Penny Sansevieri | Oct 10, 2023 | Author Branding
Reading Time: 5 minutesThere’s a lot of buzz out there around ChatGPT, and a lot of it is scary. Like the fact that ChatGPT could take over your job or how it’s changing the publishing industry. More recently, there has been discussion about users using this AI to...
by Penny Sansevieri | Aug 22, 2023 | Author Branding
Reading Time: 4 minutesIf you’re an author looking to attract readers and grow your audience, building an author platform is essential. Yes, it may seem overwhelming, and it’s easy to try and convince yourself it’s unnecessary, especially when...
by Penny Sansevieri | Jun 6, 2023 | Author Branding
Reading Time: 6 minutesIndie author marketing can often seem like a daunting task. It’s hard to know where to begin and how to make sure your book is reaching its intended audience. Fortunately, with the right resources and strategies, indie author marketing can...
by Penny Sansevieri | May 30, 2023 | Author Branding
Reading Time: 1 minuteThere are thousands of author tips out there, so I know how overwhelming it can be to get a list of new ones – but I assure you these are going to speak to the core of what’s needed for a successful brand that will ensure success for...
