by Penny Sansevieri | Sep 6, 2022 | Amazon Updates & Marketing Tips
Reading Time: 6 minutesIn order to sell books on Amazon, you’ve got to have something that readers can’t say no to. This might seem like a daunting task, but it’s not impossible. In the end, it’s all about having an Amazon book page that beckons...
by Penny Sansevieri | Aug 9, 2022 | Amazon Updates & Marketing Tips
Reading Time: 5 minutesBook promotion on Amazon is important, but it’s more important to do things right, otherwise you’re just losing money and getting discouraged. Ever since Amazon opened up their ads to everyone, we’ve seen a flood of authors start up ad campaigns...
by Penny Sansevieri | Jul 19, 2022 | Amazon Updates & Marketing Tips, Book Marketing Basics
Reading Time: 6 minutesI talk to a lot of authors at events, in coaching sessions, even to some who reach out to work with us, who want to know how to sell self-published books without bowing down to the Amazon beast. And I get it. Even though I’m a big proponent of...
by Penny Sansevieri | Jul 12, 2022 | Amazon Updates & Marketing Tips
Reading Time: 4 minutesIt’s easy to overlook your prior books, but Amazon is a bit unforgiving – so when it comes to promoting a book on Amazon, remember that everything matters. And I do mean everything. Amazon vs. Google In many respects, promoting a book on Amazon...
by Penny Sansevieri | Apr 5, 2022 | Amazon Updates & Marketing Tips
Reading Time: 7 minutesIn the last couple of weeks, Amazon changed their advertising dashboard, opening it up to any author – regardless of how they’re published – making the whole goal of promoting a book on Amazon even easier. You can now access the...
by Penny Sansevieri | Mar 24, 2022 | Amazon Updates & Marketing Tips
Reading Time: 2 minutesYou’ve probably heard by now, the Amazon ads team just opened up Amazon ads to every author. Previously you had to be a KDP author to get this, but now everyone from traditionally published authors to independently published authors can...