by Penny Sansevieri | Apr 26, 2022 | Book Marketing Basics
Reading Time: 3 minutesI always love reading pieces on author success, especially when they offer juicy and easy-to-implement book marketing strategies that authors can dig into right away. And while some of this is always a tad obvious, it’s always worth a mention –...
by Penny Sansevieri | Apr 21, 2022 | Bestseller Essentials, Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, we discuss the perils of bad covers, how to potentially fix them and how to find a cover designer that won’t cost you a fortune before you launch your book. Last November, Written Word Media did a survey...
by Penny Sansevieri | Apr 19, 2022 | Book Marketing Basics
Reading Time: 3 minutesHave you ever considered using bonus content if you’ve been mulling over getting more creative with your ideas for promoting a book? Bonus content is literally one of the most underutilized strategies when determining how to market a...
by Penny Sansevieri | Apr 14, 2022 | Book Marketing Basics
Reading Time: 2 minutesYes, it’s so much more fun to write, but honestly I can share a few tips that will help you figure out how to market your book without totally losing your mind! First, create a plan. And no, it doesn’t have to be super complicated,...
by Penny Sansevieri | Apr 12, 2022 | Author Branding
Reading Time: 4 minutesAuthor branding is not talked about enough and when it is, it’s often glossed over. I’m sure many of you have already wondered how to create a good brand, why it’s important – and how you can drive more reader engagement, and book...