Reading Time: 4 minutesA reader magnet can pop up anywhere. We all get lots of offers to join mailing lists, right? Whether it’s a 10% off code or access to exclusive content, we’ve all been targeted, and if we’re being honest, most of us have taken...
Reading Time: < 1 minuteIt’s not easy trying to compete as a how-to or self-help author, and Penny knows this first hand. Not just from the 18 books she’s written and released, but also because she and her team have worked with hundreds of books in this...
Reading Time: 4 minutesI’m always surprised when I talk to authors who aren’t focused on getting Goodreads reviews or using the site to build their brand. And I get it, we often get so focused on the latest new thing (like Tiktok), we forget some of the best places...
Reading Time: 2 minutesPermissions aren’t fun or sexy – but they’re necessary. Any time you’re using someone else’s words, praise, input or inspiration there are right and wrong ways to go about it. Our goal for this episode is to share...
Reading Time: 3 minutesPublishing a book is no small feat, but once you’ve finished your masterpiece, now comes the hard part: marketing it to get noticed by readers. Thankfully, there are plenty of book marketing services that can help you reach your target audience...
