by Penny Sansevieri | Mar 7, 2023 | Author Branding
Reading Time: 5 minutesWebsites for writers are necessary to showcase published work, reviews and accolades, an in-depth bio, and other pertinent information that will matter to readers and other visitors, like media and influencers. In short, it’s essential for your...
by Penny Sansevieri | Mar 2, 2023 | Podcast for Authors
Reading Time: < 1 minuteYou got a great endorsement or review, or maybe you won an award, or finally set up your newsletter – so what do you do now? A lot of authors have a checklist of things they know they should do, but most forget that each achievement...
by Penny Sansevieri | Feb 28, 2023 | Being in Business as an Author
Reading Time: 4 minutesA reader magnet can pop up anywhere. We all get lots of offers to join mailing lists, right? Whether it’s a 10% off code or access to exclusive content, we’ve all been targeted, and if we’re being honest, most of us have taken...
by Penny Sansevieri | Feb 23, 2023 | Podcast for Authors
Reading Time: < 1 minuteIt’s not easy trying to compete as a how-to or self-help author, and Penny knows this first hand. Not just from the 18 books she’s written and released, but also because she and her team have worked with hundreds of books in this...
by Penny Sansevieri | Feb 20, 2023 | Book Marketing Basics
Reading Time: 4 minutesI’m always surprised when I talk to authors who aren’t focused on getting Goodreads reviews or using the site to build their brand. And I get it, we often get so focused on the latest new thing (like Tiktok), we forget some of the best places...