by Penny Sansevieri | May 3, 2022 | Social Media for Authors
Reading Time: 4 minutesWhen promoting your book on social media the most important thing you have to keep in mind is why people actually use social media. They use it to escape, to learn something, to laugh, to find like-minded people – but they typically don’t use it...
by Penny Sansevieri | Apr 28, 2022 | Podcast for Authors
Reading Time: 5 minutes We really designed this book marketing podcast episode around aspects of publishing and book marketing that we really see authors stressing about, and stressing about unnecessarily – or because there’s a lack of understanding of how this all...
by Penny Sansevieri | Apr 26, 2022 | Book Marketing Basics
Reading Time: 3 minutesI always love reading pieces on author success, especially when they offer juicy and easy-to-implement book marketing strategies that authors can dig into right away. And while some of this is always a tad obvious, it’s always worth a mention –...
by Penny Sansevieri | Apr 21, 2022 | Bestseller Essentials, Podcast for Authors
Reading Time: 2 minutes In this book marketing podcast episode, we discuss the perils of bad covers, how to potentially fix them and how to find a cover designer that won’t cost you a fortune before you launch your book. Last November, Written Word Media did a survey...
by Penny Sansevieri | Apr 19, 2022 | Book Marketing Basics
Reading Time: 3 minutesHave you ever considered using bonus content if you’ve been mulling over getting more creative with your ideas for promoting a book? Bonus content is literally one of the most underutilized strategies when determining how to market a...