Reading Time: < 1 minuteYes, we said more changes to Amazon book reviews. The company is on a roll lately with the changes that are impacting authors and in this episode we unpack some recent changes to book reviews and everything you need to know to navigate the...
Reading Time: 8 minutesIn the past, book marketing and publicity firms often favored doing a press release to promote an author’s brand or their latest release. Mainly because they’re so often used by other industries and news outlets to promote newsworthy...
Reading Time: 2 minutesAmazon is constantly refining how readers discover books, and its latest changes point to one clear goal: making it easier for shoppers to find exactly what they’re looking for. While many authors focus on algorithms, keywords, or...
Reading Time: 5 minutesWhen it comes to figuring out how to market a book leading up a launch – there are a lot of different philosophies out there (and some conflicting advice). Just know that not every approach may work for your unique author platform, because not...
Reading Time: < 1 minuteIt feels great to check marketing chores off your to-do list, but how do you know if what you’re doing is really worth your time? Are you really growing your brand in a way that will lead to sales? Focused and strategic marketing...
